
Trump’s tariffs are coming, but they won't affect everyone equally. Executives must ask where their business fits. Some industries may see little impact while others will face critical disruptions in supply chains and margins.
Now is the time to prepare. Run war room scenarios. If your supply chain relies heavily on China, identify alternatives immediately. Ask yourselves what happens if prices increase? Can you pass costs downstream, or will you face a margin squeeze?
The psychology of inflation is already here. How you prepare now will define your ability to adapt later.