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The Game-Changer

The Game Changer reveals how legendary companies like P&G, Honeywell, and LEGO have thrived by making innovation the heartbeat of their success. A.G. Lafley and Ram Charan share powerful lessons on driving growth, creating new markets, and revitalizing business models. This book shows you how to lead in a world where innovation is the ultimate competitive edge.

Themes
Innovation as Leadership
Sustaining Organic Growth
Revitalizing Business Models
Game Changer
  • The Economist

    “A. G. Lafley has made Procter & Gamble great again.”

  • Chief Executive Magazine

    “A. G. Lafley has reenergized a venerable giant . . . with a style and energy that will be the subject of business school cases for years to come.”

  • U.S. News & World Report

    “The proof of Lafley’s approach is plain enough. . . . P&G has not only doubled the number of new products . . . but also more than doubled its portfolio of billion-dollar brands and its stock price.”

Game Changer

"It is your job as a leader to steer the company through inflation, whether or not you have practice at it. That means fully understanding how inflation touches every part of the business and enlisting the help of others in the company to combat it. Hunkering down until the Federal Reserve fixes things is not a viable plan..."

Game Changer
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